Sotheby's

Luxury


 

Here are a few of the ways you’ll benefit from working with me and why affluent sellers trust their listings to accredited members:

SPECIAL COMPETENCIES EQUAL RESULTS FOR YOU.
Marketing a luxury property demands competencies over and above those of the typical real estate agent. Thanks to the special training I’ve received, you can count on me to have the skills necessary to help you accomplish your goals.

NO COOKIE-CUTTER MARKETING FOR YOUR UNIQUE PROPERTY.
Thanks to training and systems in place, I understand how to develop and implement a customized lifestyle marketing plan for your luxury residence.

YOU’LL TAP INTO AN INTERNATIONAL NETWORK.
The Institute’s network of luxury real estate experts reaches around the globe. This means there are thousands of luxury agent—located across North America and around the world—with whom I can network on your behalf. You’ll benefit from these valuable contacts.

PUT A BIGGER TOOLBOX TO WORK.
Institute membership provides special marketing tools which I will put to work for YOU. Here are just
some of the extra tools available which may be appropriate for your home:

  • Proprietary high-quality property brochures and other printed marketing pieces specifically
    designed to appeal to the affluent buyer.
  • The ability to enhance the online marketing of your property by listing it in an international MLS,
    reaching hundreds of thousands of real estate professionals.
  • Special advertising opportunities in luxury home magazines and websites.
  • Access to WealthEngine tools for screening and conducting targeted marketing campaigns to
    financially qualified prospects.
  • Vendor marketing partners who provide a wide range of special marketing services.

The Institute is committed to providing the training and tools necessary to deliver outstanding service
to buyers and sellers of luxury homes.